For the AED membership marketing campaign, I developed creative concepts to showcase how AED membership empowers staff with a clear path and vision for business growth. As an international trade association, Associated Equipment Distributors (AED) represents companies involved in the distribution, rental, and support of equipment across industries like construction, forestry, agriculture, and industrial applications. My contributions included designing social graphics, digital ads, guidelines, and brand assets, which helped drive membership growth and reinforce AED’s value to its members.