Starbucks Spring Signature Aisle

This exclusive Starbucks signature aisle features posters displayed across U.S. retail stores. In the spring, we aimed to connect with shoppers by highlighting the warm, fresh start of a new season, using motivational messaging and bright visuals to inspire new coffee choices.

At Mosaic North America, I designed, sketched ideas, and art directed photoshoots, ensuring the final product was visually engaging and aligned with Starbucks’ brand vision.

Client

Starbucks

Agency

Mosaic North America

Project Type

In-Store Shopper Marketing, Concepting/Sketching, Photoshoot, Print, Digital Marketing